“One of the fastest growing franchises in the nation in 2010,” the advertisement read. Many franchise buyers saw this as a great company to buy into and get in on the ground floor. Unfortunately, many franchise systems that experience explosive growth in the first few years of franchising also end up failing, or as they [...]
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It’s safe to say that we live in interesting times. It seems we hardly have a breather between wars, tragedies, scandals, epidemics, circus trials and other events that capitalize the media’s attention. For the business seeking publicity, the “news hole” for more traditional stories — new product reviews, business features, offbeat promotions — keeps shrinking [...]
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New forms of advertising are emerging and they are overtaking traditional media like television, news papers, magazines, etc. because of a shift towards consumer internet as well as storage & hand held devices. World Wide Web is a new media & it’s a phenomenon. Web-based advertising prices dependents on the “relevance” of the surrounding web [...]
Metal expansion joints are often called by the somewhat misleading name of metal bellows, as expansion joints are completely unlike the old leather bellows that were used to pump air into a fireplace, furnace, or kiln. The resemblance shared between metal belows and the leather variety is only slight, in that they are both sealed [...]
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First of all it’s not your job to motivate them. The concept of motivation implies that it is the responsibility of people to motivate themselves. As long as you see it as your responsibility to motivate them, guess what, you will always have to motivate them by finding clever, creative and innovative ways to accomplish [...]
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You know, generally speaking when there is a recession the franchising industry takes off like a rocket ship. This is because so many people are laid off from corporate America, the jobs are not coming back fast enough, and people know that they have to find something to do for a living. Often, if they [...]
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What are some of the main differences between products and services? And when are these relevant?Tangibility versus IntangibilityProducts are tangible. You can buy pork as a tangible product. You buy it, you ship it and sell it. In the same way as you buy stamps, cigarettes and cars. Financial service companies however, make it possible [...]
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I was thinking this morning about rockets, the “space race” and Customer Service Management. (I dated myself with the “space race”, didn’t I. But it really happened.) I know that the two subjects seem completely unrelated. Not even in the same Encyclopedia volume.And I submit for your consideration that driving a rocket in the space [...]
Pick up a trip into space from a supermarket. Today in Austria tickets for orbital trips can be bought in an ordinary discounter just for 210 thousand euro. Despite the paradoxically of the situation the experts are assure that the offer is quite real. It is possible to say that it is a successful publicity [...]
The Army operates the largest number of helicopters of any US military service. If you choose to fly helicopters in the Army you will start at Ft. Rucker, Alabama, which is the home of Army Aviation. Once you’ve completed your training the real fun begins. Army aviators fly some of the most advanced helicopters in [...]
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